Privacy Policy

Last updated: February 22, 2026

1. Introduction

Thekada Digital Ventures Pvt Ltd ("we", "us", "our"), operating under the brand name SellrApp, is committed to protecting the privacy of our users ("you", "your"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website at thekada.in and our WhatsApp commerce platform (collectively, the "Service").

2. Information We Collect

We collect the following types of information:

Personal Information

Name, email address, phone number (WhatsApp number), business name, store URL slug, city, address, and postal code — provided during account registration and onboarding.

Store & Product Data

Product listings, images, categories, pricing, and store settings that you upload or configure through the seller dashboard.

Payment Information

Subscription payments are processed through Apple App Store and Google Play Store. We do not store your payment details on our servers. All payment data is handled by the respective platform per their security policies.

Usage Data

Browser type, device information, IP address, pages visited, and general analytics data collected automatically when you access the Service.

3. How We Use Your Information

  • To create and manage your seller account and online store
  • To process subscription payments and maintain billing records
  • To provide customer support and respond to your inquiries
  • To send you important service updates, security alerts, and billing notifications
  • To improve and optimize the performance of our platform
  • To display your store and products publicly to potential customers
  • To comply with legal obligations and resolve disputes

4. WhatsApp Data

SellrApp facilitates order placement via WhatsApp by generating pre-formatted messages. We do not read, store, or have access to your WhatsApp conversations, messages, or contacts. The WhatsApp number you provide is used solely to route customer orders as WhatsApp messages directly to your phone.

5. Data Sharing & Third Parties

We do not sell your personal data. We share data only with:

  • Firebase (Google): For authentication, database storage, and file hosting
  • Apple/Google: For processing subscription payments via in-app purchase
  • Vercel: For website hosting and content delivery
  • Law enforcement: When required by law, subpoena, or legal process

6. Data Security

We implement industry-standard security measures including encrypted connections (HTTPS/TLS), secure authentication through Firebase, and access controls on our infrastructure. However, no method of electronic storage is 100% secure, and we cannot guarantee absolute security.

7. Data Retention

We retain your personal data for as long as your account is active or as needed to provide the Service. If you delete your account, we will remove your personal data within 30 days, except where retention is required by law or for legitimate business purposes (e.g., billing records).

8. Your Rights

You have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate data
  • Request deletion of your account and associated data
  • Withdraw consent for marketing communications

To exercise any of these rights, contact us at support@thekada.in.

9. Cookies

We use essential cookies for authentication and session management. We may also use analytics cookies to understand how visitors interact with our website. You can disable cookies through your browser settings, though this may affect functionality.

10. Children's Privacy

Our Service is not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us and we will delete it promptly.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date. Continued use of the Service after changes constitutes acceptance of the revised policy.

12. Contact Us

If you have questions about this Privacy Policy, contact us at:

Thekada Digital Ventures Pvt Ltd

Email: support@thekada.in